Current topics
01.02.12 | RTOM (Real Time Offer Management) |
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There are no translations available. Dobrí manažéri riadia ponuky pre klientov v reálnom čase; investícia do riadenia ponúk v reálnom čase sa vyplatí. Ponuka správneho produktu či služby v správnom čase výrazne zvyšuje sklon zákazníkov k nákupu. Zohľadniť túto skutočnosť by mali najmä firemné kontaktné centrá. Platí to pre segment utility, bankovníctva, retailu, ale aj mnohé ďalšie. Tzv. „zlaté“ príležitosti, kedy kontaktuje firmu sám zákazník, sú veľmi cenné a je potrebné ich maximálne zhodnotiť.. Firma by ich mala využiť čo najefektívnejšie a ponúknuť klientovi v reálnom čase marketingový odkaz, posilniť značku, respektíve odporučiť nový produkt a tak zvýšiť svoj zisk, alebo vybrať najvhodnejší retenčný program a tak si zákazníka udržať. Úspešnosť inbound marketingu je totiž až 40% v porovnaní s obvyklými marketingovými kampaňami realizovanými smerom k zákazníkovi, ktoré dosahujú úspešnosť zhruba 3%. |
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07.03.11 | 7 Practical Extensions in SAP CRM IC |
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Meeting the different customer visions and their demands on the new technological trends is sometimes time-whise very difficult, especially when implementing SAP CRM. Moreover, if the project is to meet the purpose and the set budget for the scope defined at the project kick-off, any further system extensions are eliminated. Bolow are listed some system extension examples, which, given the cost of implementation and their benefits aare very value-wise attractive. |
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28.02.11 | 7 x YES to a Modern Contact Center Based on SAP CRM |
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SAP Customer Relationship Management (SAP CRM) is the only CRM solution that connects employees, partners, processes and technologies into a coherent system. It enables the provision of customer service in all forms - customer contact center, web portal, management service for customer services, complatints and many other features. |
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10.12.10 | SAP SOA |
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Nowadays IT departments must adapt as fast as business can, if not faster, and even anticipate change. By deploying a standards-based service-oriented architecture (SOA), it is possible to increase flexibility and control costs. Today, IT departments must adapt as fast as business can, if not faster, and even anticipate change. By deploying a standards-based service-oriented architecture (SOA), it is possible to increase flexibility and control costs. SOA goes beyond the common concept of Web services and provides an enterprise infrastructure and approach that achieves optimal business results within heterogeneous landscapes. |
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We have ISO 9001:2008, IT Consulting |
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We are SAP Services Partner |
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News
20.10.11 | SAP CRM 7.0 Go-live in ZSE
Company Anodius, a. s. as a key project supplier significantly contributed to the successful roll-out of CRM 7.0 (Customer Relationship Management) based on SAP solution in ZSE Group.
17.08.11 | SAP CRM 7.0 Go-live in E.ON CZ Group
E.ON Czech Republic Group went live with SAP CRM solution based on SAP in the summer of 2011 and thus successfully fulfilled CIS@CZ project expectations.
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